Just Cured - Experience Fine Foods

I probably posted about my telephone experiences last week a bit early because on Friday afternoon I had a conversation at least as interesting as either I reported on.

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I spent almost all of Friday afternoon at a business function (OK, it was a very elegant holiday party given by a friend and colleague) with my phone muted.† When I returned home and looked at the phone, I had several voicemail messages.† I recognized the numbers of a few customers and suppliers but did not recognize one particular number or area code from which a message had been left.

My curiousity got the best of me, and I listened to that message first.† The voice of the caller was that of a pleasant, professional woman.† Interesting, I thought, wondering what she wanted and how she got to Just Cured.† Then, my blood ran cold.† She was calling to check on the status of an order she had placed and was obviously just a bit irritated.† I didn’t recognize her name; and the only recent order I had shipped to her state was to a family friend.† I frantically checked all the interfaces to the Just Cured web store and confirmed that I had shipped every order received.

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I returned her call; and immediately after I identified myself as Michael returning her call, she began asking about her order and why she hadn’t received it.† I tried to concentrate on her words, but my mind was racing.† How could this have happened; what am I going to say to her; what can I do to make her happy; please tell she didn’t order for a party this weekend.† Wait!† Did she say “chemicals”?† I gave her my undivided attention; sure enough, she mentioned chemicals and the application for them.

“Excuse me ma’am,” I interrupted.† “I am confused.† I have an online business that makes and sells artisanal smoked and cured salmon.”

“Ummm, this is really embarassing,” she replied as I detected a broad, appealing smile in her voice.† “I am calling about an order I placed for chemicals for my septic system.† The order confirmation says ‘processed by Michael.’† So, when your voicemail greeting identified a Michael and a Michael returned my call, it never occurred to me I might have dialed the wrong number.”

We joked for a bit and finally determined that her vendor’s toll free number is one transposition off Just Cured’s.† As we terminated the call, I invited her to visit the website.† I was so relieved that I may have imagined her saying that her family loves smoked salmon.

So, Joan, if you find your way here, even though our conversation made my heart stop, it was another highlight in a day filled with only highlights.